Alpha Industries x kiosq

Alpha Industries collaborates with kiosq: a brand founded by three skaters from Düsseldorf—Mark Smith, Marcel Amir Speiser, and Piotr Zapasnik. With backgrounds in fashion and music, the trio created kiosq as a platform rooted in skate culture and broader creative expression, blending influences from music, design, and art.

kiosq is not just a label; it’s a creative hub. Known for its bold logo and vibrant designs, the brand brings streetwear back to its origins.

The jacket: Unity in motion

his reimagined CWU 45 jacket from Alpha’s heritage collection embodies a vision of unity and togetherness, with every detail seamlessly woven to reflect this ethos. Embroidery is used deliberately, interconnecting threads to represent collaboration – each thread essential in forming the whole.

The jacket’s durable fabric symbolizes the strength that collective effort brings. Its color palette blends multiple hues within a single shade, representing diversity within unity, where each tone enhances the other without overpowering. Centered embroidery on the back merges the words "kiosq" and "squadra," an Italian term for team, signifying the spirit of collaboration essential to any group working toward a common goal. Top-to-bottom stitching further reinforces this message, symbolizing a cohesive path forward.

Alpha Industries x kiosq

squadra – [feminine] /skwadra/ »the term squadra is italian for team or squad, often used to describe a group working together towards a common goal, typically in sports.«

Additional details, like the interlocking motif on the cuff, underscore the theme of interdependence, reminding the wearer that true success is achieved collectively, not alone. This jacket is more than just outerwear – it's visual narrative of teamwork, mutual support, and the shared journey toward unification